TwinSpires Launches Melbourne Cup Promotion
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TwinSpires.com,
the official online wagering company of Churchill Downs Incorporated
(NASDAQ: CDHN) and the Kentucky Derby and Kentucky
Oaks, is partnering with Wyvern International Ltd., the exclusive
provider of Australian Racing™ to North America, to offer TwinSpires.com
players the opportunity to win up to $10,000 in the Carnival to the Cup Challenge.
TwinSpires.com players will be able to earn shares in a $1,000 prize pool during Australia’s Spring Carnival every
Friday night from Oct. 7-28 by making a winning $10 wager on up
to four selected races. On Emirates Melbourne Cup Day, Monday, Oct. 31,
there will be a $5,000-prize pool available to those players who earned
shares during the Carnival to the Cup Challenge on Friday nights. There will also be a $1,000-bonus pool available
to the player or players who earned the most shares in the Carnival races on Friday nights.
“Australian
Racing has been growing in popularity with TwinSpires.com players, and
it’s easy to understand why because this product offers two key
attributes players greatly value: turf
racing and full fields,” TwinSpires.com Vice President of Marketing
Jeremy Clemons said. “The $10,000 Carnival to the Cup Challenge will offer TwinSpires.com players tremendous added value, and it will feature some of the most prestigious racing in the
world, including the Caulfield Cup, Cox Plate, Victoria Derby and the race that stops a nation—the Emirates Melbourne Cup.”
“Online
wagering has directly correlated to increased success for Australian
Racing in North America, and with the advent of night racing, we have
seen
added support from the greater wagering community,” Ashley Walker,
director of communications for Australian Racing noted. “TwinSpires.com
has been helpful every step of the way, and we feel the Carnival to the Cup Challenge is
an excellent way to highlight
our top-shelf racing and generate more interest in not only the
Victorian Spring Carnival, but also the nightly product we produce year
round.”
For more information on the $10,000 Carnival to the Cup Challenge, which begins on Friday, Oct. 7, visit twinspires.com.
Australian Racing™ and the Australian Racing horse logo are trademarked items of Wyvern International Ltd.
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