Final Derby Preps on TV Earn .7 Rating
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NBC reported overnight television ratings of .7/2 for its April 10 coverage of the Toyota Blue Grass Stakes (gr. I) from Keeneland and Arkansas Derby
(gr. I) from Oaklawn Park. The program marked the third and final “Road
to the Kentucky Derby” show on NBC or NBC-affiliated networks.
Churchill Downs Inc. helped underwrite the cost of the telecasts.
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